EuroTier Charity Auction
Your moment in the spotlight
On Friday 13 November, the EuroTier Charity Auction offers you the chance to showcase your offerings effectively on an exceptional platform: As a hybrid auction – held live on-site and online – it gives your products, animals and services maximum visibility whilst also highlighting your commitment to society.
As part of this special trade fair format, selected outstanding products, animals and services will be auctioned live on stage. This allows you to showcase your offering in an eye-catching way to the trade fair audience, the media and industry representatives, and to benefit from a reach that extends far beyond the auction itself. All auction lots are presented online in the run-up to the event, ensuring that potential buyers become aware of your offerings at an early stage. At the same time, you are supporting charitable organisations.
Doing good together whilst gaining exposure – true to the motto: “Snagging a bargain for a good cause.”
Deadline: 1 October 2026
Unique benefits for exhibitors
Auction items may include physical products, animals and/or services – all of which are relevant to the agricultural sector and EuroTier visitors.
Prices and Terms and Conditions
| Live product presentation: 400 euros per item |
| Online presentation of a product: 150 euros per item |
FAQ on the Charity Auction
Yes. The product or service is presented live on stage – a highly visible moment that attracts visitors and generates excitement.
Yes. Items can also be auctioned online, which extends the reach beyond the auction hall and allows external bidders to take part.
Once enough items have been registered, an online catalogue will be published, showcasing all products and services and providing additional digital visibility.
Yes. The Charity Auction is promoted via EuroTier’s social media channels – participating exhibitors benefit from additional reach and brand visibility.
Yes. Exhibitors receive information about who has bid for their product or service online – genuine, qualified leads and valuable insights into customer interests.
The auction attracts visitors who discover products and services they might not otherwise have come across. This enables exhibitors to reach new target groups and generate additional interest in what they have to offer.
By donating a product or service, exhibitors are supporting a good cause. In many cases, donations can offer tax benefits – depending on the company’s structure and national regulations.
Registration is via the Exhibitor Service Portal. The deadline for registration is 31 July 2026.
Through the Charity Auction, exhibitors and bidders support selected charitable organisations. The projects supported include, amongst others, the German Children’s Fund (Deutsches Kinderhilfswerk), which campaigns for the rights and opportunities of children in Germany, and WeReforest, an initiative focused on reforestation and sustainable environmental protection. By taking part in the auction, exhibitors not only contribute to a successful event, but also support important social and environmental projects with a lasting impact.
Organisations supported
Organised by
